KUMAR AGRAWAL, Dr. Divya; MS. LAKSHMI R; AISHA, Ms. Ambreen; MS. LAKSHMI SN. CUSTOMER RELATIONSHIP MANAGEMENT IN INDIAN RETAIL BANKING INDUSTRY. The journal of contemporary issues in business and government, [S. l.], v. 28, n. 4, p. 20–29, 2022. Disponível em: http://www.cibgp.com/index.php/1323-6903/article/view/2433. Acesso em: 31 oct. 2025.