RAMKUMAR, Uma Vakadae; RAJA, Manivannan Anand Shankar; KUREETHARA, Joseph Varghese. Organisational Agility and 7Ps of the marketing mix for the post-COVID-19 period: A case study of the Indian informal food sector. The journal of contemporary issues in business and government, [S. l.], v. 27, n. 5, p. 1325–1339, 2021. Disponível em: https://www.cibgp.com/index.php/1323-6903/article/view/2065. Acesso em: 9 oct. 2025.