DAMODHARAN, V. L. . and KRISHNAMOORTHY, D. A. . (2021) “PERCEPTION OF RURAL CONSUMER OVER DIGITAL MARKET KARAMADAI, COMIBATORE”., The journal of contemporary issues in business and government, 27(2), pp. 6504–6508. Available at: https://www.cibgp.com/index.php/1323-6903/article/view/1529 (Accessed: 10 October 2025).